There are various methods when it comes to marketing your blog and website online. However, email marketing was one of the best; and, it still is a really important way to let people know about the latest happenings on your blog.
If at all you want your online blog to be really successful, you would first and foremost need to provide original and useful information which people would be willing to subscribe to via email. No one would want useless mail in their inbox. But, managing your email marketing campaign isn’t going to be easy. Therefore, there are plenty of WordPress plugins to help you out. Let’s take a look at the top 5 WordPress e-mail marketing plugins today:
Thank Me Later
Very often people find a post on your blog through a search engine, read and even leave a comment. But, it’s not always that they’d return to know more about your blog. Therefore, you should use the Thank Me Later plugin in order to remind the viewers that you still exist.
This plugin sends an email to the person who commented on your blog thanking them. It’s up to you to write down the Thank you note and decide how often to send it and to whom to send it. You could just send it to new commenters or to everyone who’s commented on your blog previously.
The e-mail template is completely customizable, but you should never send to many email notifications to the same people.
Newsletter Sign Up
This WordPress plugin would add a check box on all your comment boxes which will ask people whether they want to subscribe to updates via email. This plugin is a great way to let the people know that you offer email updates and it’s easy to integrate this plugin with all kinds of email marketing services.
If at all you’re planning on starting an email marketing campaign, the best thing to do is extract ids from the people who are already interested in what you offer – through your comments! But, doing this manually would take up lots of your time and you would easily get frustrated. However, the Export Emails WordPress plugin makes it easy to collect these ids and you could then only focus on the content of your email.
WordPress Auto Responder and Newsletter plugin
Once you get people to sign up to your blog it would be nice if you could leave them a note saying ‘Thanks’. This is a really simple job when your blog is young and not getting many followers. However, as the visits increase, you’re going to get more and more subscribers and at this time you’d need the help of an Auto responder.
This plugin sends automatic emails with your prewritten note to anyone who signs up for your newsletter or just about anything else that you wish to thank them for.
Rather than sending every email to all your subscribers, it would be better if you could divide your blog into sub niches. This way, people would only receive emails for what they’re really interested in. ALO Easymail allows you to send different newsletters to different people and if you want to, in different languages as well!
There are so many WordPress plugines which makes life esay for the website owner. Abhishek enjoys working on WordPress websites and assists a number of his clients with WordPress maintenance.